New fliers and posters for youth

When promoting bridge to younger players, you need to adjust your usual tactics. One thing that’s important is changing the kinds of fliers and posters you use.   We created new flier and poster templates to promote bridge and ran … Continued

Webinars now available

We’ve recently hosted a couple of webinars about using items available in the Resource Center, including customizing PDFs to advertise your events and applying a design theme in Microsoft Word documents. If you weren’t able to view these classes live, … Continued

Using decorative themes

Ever wanted to use one of the bridge-related business cards from the Resource Center but not sure how to do it? Or maybe you want to take advantage of a decorative theme for your promotional materials but need some guidance. … Continued

Let the press promote you

When promoting your club or tournament, coverage by your local news is worth as much — or more — than advertising. t’s easier to make the news than you may think! Many clubs and tournaments have been covered by local … Continued

Invite former players to return

Noticing that some players haven’t been around lately? While it’s always important to attract new bridge players, it’s also essential to reconnect with those who used to play when you promote your club. If you have a record of players … Continued

Promoting Zero Tolerance

One of the thrills of bridge is the competition, but occasionally, that competitive drive can lead to unkind behavior. Unfortunately, these incidents cause many newcomers to not return to a club – or to give up the game entirely. Adopting … Continued

Ideas for reaching younger players

Several club managers and teachers discussed their tactics for introducing bridge to younger players at the recent Gatlinburg Roundtable. Because targeting youths can be challenging, we want to share their ideas. A popular approach was to host afterschool or day … Continued

Reach out to your neighbors

We’ve discussed many ways to use social media to reach out to potential bridge players. Another option mentioned at a recent roundtable during the Gatlinburg Regional was Nextdoor. Nextdoor is a website that specializes in sharing hyper-local information. It’s a … Continued

The Power of Facebook and Beyond

We’ve been talking about the power of Facebook advertising, and recently we hosted a webinar walking you through the process of creating an ad. If you weren’t able to attend, you can watch a recording of it on our website … Continued

The Power of Facebook, Part III

Over the last month we have discussed why Facebook is such a powerful marketing tool and covered the offline must-dos to position your campaign for maximum success. Today we are closing out our Facebook series with specific instructions for how … Continued

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