New fliers and posters for youth

When promoting bridge to younger players, you need to adjust your usual tactics. One thing that’s important is changing the kinds of fliers and posters you use.   We created new flier and poster templates to promote bridge and ran … Continued

The Power of Facebook and Beyond

We’ve been talking about the power of Facebook advertising, and recently we hosted a webinar walking you through the process of creating an ad. If you weren’t able to attend, you can watch a recording of it on our website … Continued

Boost Your Brain Power

From the challenge to the friendship, bridge is fun for a variety of reasons. But it also offers many benefits, like improving your ability to analyze and your memory. While focusing on the fun is great for marketing classes and … Continued

Come play with us

A good partnership is key to a successful game. At the ACBL, we want share our strengths with you and other bridge players. That is one of the reasons why we offer a membership. Together with clubs, teachers, units and … Continued

Thank you teachers

Five years ago former ACBL President Craig Robinson went on a cross-country tour of bridge clubs. One of the greatest takeaways from his experience was what creates a thriving bridge community — an active beginner education program. Without trained, supported … Continued

Get the attention you deserve

One of the most cost effective ways to create top of mind awareness about bridge within your community is through public relations. Here are a few basic tips for getting the attention you deserve: Be newsworthy. Does your story or event … Continued

MiniBridge for all

Bridge teachers often want to get their students playing and having fun as quickly as possible. Enter MiniBridge, a fast, easy-to-learn version that removes the challenge of understanding bidding and allows players to begin taking tricks almost immediately. Shawn Quinn, … Continued

Digital Marketing Made Simple

If you want to reach hundreds of interested bridge players on a shoestring budget, digital marketing is your best bet. What exactly is digital marketing? Think it sounds intimidating? Let us put your mind at ease with a few simple … Continued

Ask the Audience

When you need a little bit of direction, it’s best to ask the audience. Currently, the ACBL is working on a variety of projects to improve the support we provide bridge clubs. Here in the Marketing Department, we want to … Continued