The marketing landscape can sometimes be difficult to navigate. Emerging technology is changing everything from the way designers create to how we consume media.
At the ACBL, we’ve been learning new tricks to better position both ourselves and the game of bridge to consumers. Hopefully you have noticed our new design aesthetic showcased in the website, Bridge Bulletin and even promotional materials like Bridge Life. We’ve upped our game on social networking and are even exploring digital advertising.
We want to share what we’re learning with you! This blog – Tricks of the Trade – is how the ACBL marketing department will provide you with the latest advertising, marketing and promotional resources, as well as tell you how to use them. So let’s get started!
This month’s club resource is the Game Face flier. It’s available in the Resource Center in two designs and a variety of sizes. Once you download the appropriate size, you can begin customizing the piece to meet your specific needs. We’ve even created some customization tips, in case you need them.
Don’t get stuck in a box.
You can use the Game Face design for a variety of marketing campaigns. Advertise STaC games, promote newcomer activities and more.
We hope you enjoy using the new Game Face templates.
Leave feedback on the product page or use the Contact Us link in the Resource Center to send the ACBL Marketing team a message. Either way, we’ll be listening.