Let the press promote you

When promoting your club or tournament, coverage by your local news is worth as much — or more — than advertising. t’s easier to make the news than you may think! Many clubs and tournaments have been covered by local … Continued

Get the attention you deserve

One of the most cost effective ways to create top of mind awareness about bridge within your community is through public relations. Here are a few basic tips for getting the attention you deserve: Be newsworthy.¬†Does your story or event … Continued

A little PR goes a long way

Question: What costs nothing more than a phone call, email and some persistence but can provide a payoff as valuable as a full-page ad? Answer: Public relations. A well-crafted press release that leads to a news story can do three … Continued