Report from Reno’s Roundtable

This week during the North American Bridge Championships in Reno, 30 club managers and teachers met for a roundtable discussion. Led by ABTA President and 2016 ACBL Honorary Member of the Year Patty Tucker, the goal was to share ideas, … Continued

Ideas for social player outreach

The Marketing Department is often asked about best practices for marketing to social players. Targeting social players is a worthwhile endeavor because the potential of capturing their business is far greater than that of someone who doesn’t already understand the … Continued